INTER SG EXPO

Enterprises in the selection of the exhibition, usually should be combined with their own exhibition to focus on the following aspects:

Exhibition property:

According to the exhibition aim to sub - image of exhibitors and trade exhibition;

Setting to sub - Industry Exhibition and exhibition by industry;

A divide - public exhibition and professional exhibition to the audience;

According to the trade mode to retail development and order exhibition;

According to the display to comprehensive exhibition, trade fair and consumer exhibitions.

Popularity.

The exhibition industry development to the present, each industry has formed its own global visibility of the exhibition, to become buyers scrambling to take place; such as: Germany, Frankfurt spring and autumn consumer goods fair, Milan MACEF exhibition, Hannover industrial exposition. Generally speaking, the higher visibility of the exhibition, the exhibitors and buyers to attract more business, the more likely it is to. If you want to participate in a new exhibition, should see its sponsors who, whether to have certain appeal in the industry. However, big name exhibition fees are often higher, even so, the effect will be better than in the small exhibition of the unknown.

The contents of the exhibition:

A major feature of the contemporary exhibition industry is becoming more and more professional, namely: the same theme of the exhibition can be subdivided into many small professional exhibition. For example: the same is a relevant Beverage Exhibition, which is somewhat different, display of brand products, also may be the product of the raw materials, also may be the production equipment, also has the possibility is the packaging material or technology. Therefore, the exhibition business must be to understand clearly, so as not to fall into a wrong path "".

Time:

No matter what kind of product has its own life cycle, that is: the new, development, mature, saturated and recession five stages. Has certain regularity between the display efficiency and product life cycle. For the general products, in neonatal and developmental stage, timely exhibition will have a multiplier effect; in the mature and the saturation stage, the effect may be obtained; if the recession, it is only toil with no gain.

Place:

The final purpose is to participate in the exhibition to the region or regions of the world through the exhibition to promote their products, therefore, would have its own target market sponsored the exhibition area must be studied and the surrounding radiation area. Whether a potential purchasing power. When necessary, can be the first to carry out a market research. There have been people who want to go to Africa to sell shoes, the idea itself be without rebuke, also accord with logic, the continent of Africa, is selling the product market, but never mind, residents of the area's habit is usually does not want to wear shoes.